LONDON - Grime rapper Kano has produced a new track and video, which has been turned into a TV ad to promote diplomas, the Government's alternatives to GCSE's and A-Levels, which aim to combine classroom study and practical experience.
The track, 'More Than One Way', is available for free download and tells students that education can lift them out of any situation. According to The Times, the ads will break today (11 January).
The video was made with the help of diploma students from Plaistow in east London, and Norwich. It shows Kano walking through a crowd whose diploma qualifications pop up in bubbles above them.
The tasks students helped with on the video related to the course they were studying for. Creative and media students helped in producing the video and construction students helped make the set.
The Kano YouTube channel says the track is intended as a winter warmer to keep the home fires burning brightly, ahead of further material and the new Kano album.
Kano, born Kane Brett Robinson in East Ham, east London, came to prominence in 2005 when he was nominated for four Mobo awards and won the prize for best newcomer.
He has released three studio albums to date and the fourth is due to be released on Bigger Picture Music later this year.
Check it out below: http://www.channelaka.tv/Video/1237/KANO-MORETHANONEWAY
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